In a new ad for their Pantalones Organic Tequila brand, Camila and Matthew McConaughey can be seen playing pickleball without pants as a cheeky nod to the brand name. The video features the couple introducing a briny margarita cocktail in honor of Cinco de Mayo, made with simple ingredients and their tequila. The couple play pickleball pantless, with their bottom halves blurred, emphasizing their commitment to fun and the brand’s name.

The McConaugheys are known for their pants-free ads, with this most recent campaign being no different. The couple has promised that the majority of their ads for Pantalones Organic Tequila will be pants-free, and they have delivered so far. In a previous ad, they were seen doing laundry without pants, showcasing their commitment to fun and creativity in their marketing approach. The couple first introduced their joint tequila brand in October with a hilarious video featuring them speeding off on motorcycles in an agave field.

Camila and Matthew McConaughey have emphasized the fun and casual nature of Pantalones Organic Tequila, stressing that above all, tequila is meant to be enjoyed and not taken too seriously. The couple wants to remind people that tequila should be fun, and they have chosen a pants-free approach to their marketing to reflect this sentiment. In their ads, Matthew and Camila playfully joke about being precious about their tequila, not their pants, and urge people to have fun with their drinks.

The McConaugheys’ Pantalones Organic Tequila brand has been met with enthusiasm, with their Cinco de Mayo-themed pickleball ad generating buzz and excitement among fans. The couple’s commitment to fun and creativity in their marketing has resonated with consumers and set their brand apart in the competitive tequila market. By embracing a pants-free approach to their ads, Camila and Matthew have successfully created a memorable and entertaining brand image that showcases their personalities and values.

With their playful and energetic marketing approach, Camila and Matthew McConaughey have successfully captured the attention of consumers and established Pantalones Organic Tequila as a fun and refreshing brand in the tequila market. The couple’s commitment to creativity and humor in their ads has set them apart from other tequila brands and garnered positive attention for their unique and entertaining marketing strategy. As they continue to make “après pickleball” happen and deliver on their promise of pants-free ads, the future looks bright for Pantalones Organic Tequila.

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